Lydia Cady

Tuesday, June 6th, 2017

Lydia joined the Meadows team in 2015 and has been instrumental in redefining and elevating the company’s brand within the marketplace. As Marketing Director, Lydia oversees all corporate marketing efforts, including strategic planning, brand management, public relations & social media, advertising, co-marketing initiatives, email marketing, events, and special projects. A graduate of Cornell University, Lydia is a skilled marketing strategist and writer with both in-house and agency experience. Her background spans a variety of industries, including publishing, non-profit organizations, travel and tourism, education technology, and app development.

Fun Fact! When Lydia isn’t bolstering the Meadows brand, she studies acting at The William Esper Studio in Manhattan.

 

Ariela Fermin

Tuesday, May 2nd, 2017

Having joined Meadows in 2017, Ariela supports all corporate marketing initiatives. As Digital Marketing Strategist, her focus is Meadows’ online presence, including social media and digital advertising efforts. Ariela’s background is in high-end European contemporary furniture, and her industry experience is invaluable within the marketing team. Ariela received her bachelor’s degree in business administration – marketing and international business from Ramapo College of New Jersey.

Fun Fact! Ariela owns more than 100 pairs of Converse All Stars that she’s been collecting since her teen years.

 

Greg Trocola-Barone

Tuesday, July 26th, 2016

As Art Director, Greg Trocola-Barone is responsible for creating and implementing all Meadows design elements, and for managing the visual integrity of the Meadows brand across all mediums. Greg’s talent and creativity have been instrumental in redefining and elevating the Meadows brand within the marketplace. His achievements include the design of all internal and external marketing collateral, user interfaces for Meadows’ apps, client presentations, advertisements, signage, and all Meadows websites. Greg is well-versed in all areas of graphic design and art direction, with previous experience in various industries including real estate, media publishing, and education. Greg received his bachelor’s degree in marketing & graphic design from Monmouth University and his MBA from Pace University. He joined the Meadows team in 2015.

Fun Fact! Greg is a human Shazam and can identify almost any song – from the 1980’s to today – after hearing the first few notes.

 

Susan Lee

Tuesday, July 26th, 2016

As Web Content Specialist, Susan manages Meadows’ proprietary customer web portal, Meadows Workstation™, customizing the portal functionality and aesthetic to meet each client’s unique needs and ensuring that no detail is overlooked. Susan also manages the catalog portion of the Meadows Rental Group website. She holds a Bachelor of Arts degree from SUNY Geneseo, a paralegal diploma from NYU’s School of Continuing and Professional Studies, and a certificate in graphic design, web design, and web programming from Hunter College. Susan is fluent in Cantonese and speaks some Mandarin. She joined the Meadows team in 2016.

Fun Fact! Susan finds playing with LEGOs very relaxing, and (bonus fun fact!) she can touch the tip of her nose with her tongue. Can you?